Brand Marketing Strategist (Mid-Level) | Remote
<h2 dir="ltr">About the Role</h2> <p dir="ltr">We're looking for a Brand Marketing Strategist to execute brand positioning, content, and go-to-market initiatives for clients across industries — from brand consistency audits to hands-on creative production and channel-specific campaigns. This is a hands-on execution role: you'll take strategic direction and turn it into real deliverables, whether that's a brand audit and roadmap, multi-channel creative assets, or a growth-focused campaign. Scope and format flex by engagement, from short single-deliverable sprints to ongoing embedded work.</p> <h2 dir="ltr">What You'll Do</h2> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Audit existing brand assets and presence, identifying inconsistencies and proposing a brand consistency roadmap</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Develop brand messaging, positioning, and visual guidelines aligned with client strategy</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Produce multi-channel creative content — social, email, print, or digital — depending on client need</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Support go-to-market execution for new products, markets, or campaigns</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Execute channel-specific campaigns (e.g., LinkedIn, paid social) when scope calls for it</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Collaborate with client stakeholders to translate brand strategy into tangible marketing assets</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Maintain brand consistency across touchpoints throughout the engagement</p> </li> </ul> <h2 dir="ltr">What You Bring</h2> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Solid experience in brand marketing, brand strategy, or brand-focused creative production</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Portfolio of relevant brand-building work, agency or in-house</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Design tool fluency (Adobe Creative Suite, Figma) for hands-on creative roles, or paid media platform experience (Meta, Google Ads) for growth-oriented roles</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Strong written and visual communication skills</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Ability to work independently against a defined scope and deliver on tight timelines</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Comfort adapting to different client industries and brand voices</p> </li> </ul> <h2 dir="ltr">Nice to Have</h2> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Industry-specific experience matching the client vertical (industrial/B2B, consumer hardware, financial services, media/personal branding)</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">International market experience for clients operating outside the US</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Experience with single-deliverable engagements (e.g., profile or channel-specific brand refreshes)</p> </li> </ul> <h2 dir="ltr">Why This Role</h2> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Varied scope: Work spans quick single-deliverable tasks to longer embedded creative production engagements</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Real ownership: Take brand direction and turn it into finished, client-ready work</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Cross-industry exposure: Work with clients across industrial, consumer, financial services, and media sectors</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Flexible engagement structure: Hourly or full-time depending on the project</p> </li> </ul> <h2 dir="ltr">How to Apply</h2> <p dir="ltr">Ready to bring brand strategy to life across channels and industries? Apply through Toptal here: